FacebookSpecs · what works · rendered examples

Feed ads that sell with the sound off.

Facebook autoplays muted in the feed, so ads.fan burns captions into every cut and builds the pitch to work as text first. Image sets include the link-ad size and a composed cover so the whole page matches the campaign.

Specs

What Facebook wants.

Feed video

1:1 / 4:5

Stories & Reels

9:16

Link ad image

1200×628

Cover

1640×624 · composed

Captions

Always on

Rendered examples

Facebook video ads, rendered.

Real renders from the showcase in the Facebook format — hover to play, open one for the script and the settings. Every one started from a single product photo.

All videos

Image ads · 2 sizes

Facebook image ads, at size.

Facebook feed (link ad) (1200×628), Facebook cover (1640×624). Headline and button set in type; clean versions included.

Make images

What works

What works on Facebook.

Styles we'd start with here: Offer / promo, Before / after, UGC testimonial, Feature rundown.

  1. 1

    Lead with the offer or the before/after — Facebook audiences respond to a clear deal.

  2. 2

    Square video takes more of the feed than landscape; 4:5 takes even more.

  3. 3

    The link-ad image needs the headline in type; the set does that for you.

  4. 4

    Keep one call to action, and repeat it in the last caption card.

Valentina CruzAyla DemirNoor HaddadCamille LaurentJasmine OkoyeSienna BlakeHana Sato

100 UGC creators, consistent across every scene.

Pick who fronts your Facebook ad — every creator has a fixed look, a niche and a voice, consistent from the hook to the last scene.

Meet the creators

Make a Facebook ad from one photo.

A 5-second hook is free on the home page. A full ad with scenes, voice-over and captions renders in a few minutes in the studio.

Other platforms

Same creative, another feed.

9 platform pages, each with its sizes, safe zones and rendered examples.